Regasirea virginitatii – Richard Branson


Dupa douazeci de ani de la aparitia celebrului sau volum de memorii intitulat Pierderea virginitatii, celebrul antreprenor Richard Branson se intoarce cu restul povestii.

Pierderea virginitatii impartasea povestea modului in care Richard Branson a construit imperiul Virgin, pornind de la o revista pentru liceeni si ajungand la una dintre cele mai mari si mai faimoase marci din istorie. Nicio provocare n-a fost prea intimidanta si nicio ocazie, prea bizara ca sa nu fie exploatata. Si fiecare noua aventura a inceput cu cinci cuvinte simple: „Screw It, Let’s Do It!”
Acum, dupa 50 de ani de la infiintarea primei firme, Branson ne impartaseste cu franchete detaliile unei vieti de triumfuri si esecuri si parerea personala despre viata si cariera lui atat de singulare. Regasirea virginitatii arunca o privire scrutatoare si profunda asupra demersului neincetat de a impinge limitele mai departe, de a incalca regulile si de a gasi frontiere noi chiar si dupa lansarea a peste o duzina de afaceri, care valoreaza miliarde de dolari, si a sute de alte companii.

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Editie: Necartonata

Editura: Publica

Autor: Richard Branson

Nr de pagini: 629

An aparitie : 2010

Format: 205 x 148



Weight 720 g


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